Is Your Website Ready for Back-to-School Traffic?

A Quick Teacherpreneur Checklist

August is here, and the back-to-school buzz is picking up. If you’re a teacher entrepreneur, this is the perfect time to make sure your website is ready to welcome new visitors, convert traffic into leads, and support your fall offers.

Here’s a quick checklist to help you get your site in shape before the school year starts.

✅ 1. Update Key Website Content

  • Refresh your homepage to reflect any fall sales, launches, or seasonal content.
  • Check your About page for outdated info or old bios.
  • Ensure contact forms and email opt-ins are working properly.

✅ 2. Test Your Website Speed

✅ 3. Check for Broken Links

  • Use a tool like Broken Link Checker.
  • Fix or redirect old URLs.
  • Broken links hurt SEO and make your site look outdated.

✅ 4. Review Product Pages and Offers

  • Make sure prices, descriptions, and download links are current.
  • Highlight bestsellers or seasonally relevant products.

✅ 5. Optimize for SEO

  • Double-check meta descriptions, image alt text, and page titles.
  • Update your blog post categories and internal links.
  • Use a plugin like Yoast to scan for improvements.

✅ 6. Install or Update Your Website Security Plugin

  • I recommend Wordfence.
  • Update all plugins and themes to the latest version.

✅ 7. Make a Backup

  • Set up scheduled backups through your host or a plugin like UpdraftPlus.
  • Store a copy off-site (e.g., Google Drive or Dropbox).

Bonus: Grab the Free Printable Checklist

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Make this school year your best one yet—starting with a well-oiled website that works for you!

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